Recently, we published a blog post about the AW17 interior and homeware trends. In our round up, we stated that the main trend would be the implementation of blues and greys. This emerging trend has determined the Dulux colour of the year 2017, Denim Drift, under the theme ‘Life in a New Light’. 

Denim Drift was a great choice for the Dulux colour of the year. It is a versatile and neutral palette, which works beautifully with dynamic textures and materials, and allows them to take centre stage. 

But why blue? Blue is a great transitioning colour from season to season. It can make a room feel light and airy in the summer and cosy and minimalistic in the winter. It is also the best colour to style and accessorise.  

Denim Drift away with our favourite interior styling ideas…



Live it Up

We recommend incorporating Denim Drift into larger living spaces including living and dining rooms and hallways. As this is where you will make a more dramatic impact, and there are more opportunities to style it. We love the colour painted on every wall, but if you aren’t ready to commit, cover one wall with patterned wallpaper. Grey would` work perfectly. 

All that Glitters

Denim Drift is the perfect match for subtle gold and silver accessories and shades. Try adding a stunning gold coloured focal point such as our Kingly Curved or Metal and Gold Enamel Fruit bowl, or Rosehill Silver Faux Leather Side Table. These colours will add instant luxury and style. 


A Different Shade of Blue

Due to the stunning tones within the Dulux Colour of the year, it can be paired with other shades of blue. Lighter blues work best, and provide contrast. However, an item such as our Harrington metal and Enamel Fruit Bowl will add some shine and bring the Denim Drift to life.


Go Vintage

 Denim Drift is a timeless shade, and works beautifully with an array of furniture. Try adding a vintage desk or dining table and chair set, and pair it with more modern seating. You can do the same with an old arm chair, and a modern up light. 

Something Wicker 

Another trend that we noted this season is wicker. And wicker will suit perfectly with Denim Drift. This is the perfect summer look, and will give a softer appeal. For a cosier feel, add some chunky pillows and an overstated rug. 

This has to be our favourite Dulux of the colour year yet. How will you be incorporating it? Share your interior images with us on social Twitter, Instagram and Facebook pages.